Don’t get left behind

The marketing landscape is an ever-changing one, and this has never been more true than since the rise of social media. It can be a really daunting task to keep up with all the changes and figure out what your customers want.

With this one day social media workshop, we are going to de-mystify the social media algorithms that make your posts disappear into a sea of content and teach you how to set your business apart from the crowd by quality content creation.

Upcoming Workshop Dates

11 October 2019


Will this workshop benefit me?

If you are one of the people listed below, this course will benefit you

Aspiring Entrepreneur | Small Business Owner | NPO Volunteer | Blogger

Marketing Co-oordinators | Public Relations Officials | Sales Executives

We will cover these ESSENTIAL TOPICS

Demystifying the Algorithm

Understand how social media sites determine who sees your content.

Quality Content Creation

Learn how to balance your important information with what clients want to see

Creating Engagement

Learn how to create content that your fans want to engage with

Technology is your Friend

Learn which apps and programs can make your life easier.

Functions Of A Business Page

Learn what makes a business page different to a personal profile and how to leverage the functions of a business page.

Visual Identity on Social Media

Learn how to visually represent your brand on social media in a way that sets you apart from the crowd.

Crafting a Content Schedule

Learn how to craft a content schedule that will save you time on planning your social media posts and make your life easier.

Paid Advertising

Learn how to run successful paid advertising campaigns

What to EXPECT

Great Content

The Lochtec Innovations team have been managing between 40 and 50 social media pages since 2015, and in the process we have learnt a whole lot of stuff: we know what works and what doesn’t from experience.

We continually spend time studying the changes in social media networks, so that we can give real time, relevant advice to our clients.

Good Food

We will serve coffee, tea and eats during breaks, to make sure that everyone’s energy levels are ready for all the knowledge that will need to be be processed. I heard rumours that there might even be chocolate brownies involved… Yum!

Lunch will be a two course meal served at the magnificent MILLHOUSE kitchen.

Beautiful Surroundings

It’s just so much easier to be inspired when you are surrounded by beautiful spaces!

The whole day course will happen on the picturesque Lourensford Wine Estate, one of South Africa’s oldest and most historic farms. The course will be presented at the Aleit Academy venue, and in your breaks you are welcome to wander through the gardens a bit to breathe in some fresh air and get the creative juices flowing again.

Great welcome pack

We are really excited and busy working hard to put together a workshop handbook for you, which has all the basic information of the course:we will also include a bottle of water, mints, a pen, a name tag and a few extra secret treats.

There is free Wi-Fi at the venue: you are welcome to bring your laptop along. Please make sure that you do bring a fully charged cell phone.

You'll be in great hands

Christelle has 6 years of experience in public speaking and teaching, and  5 years of experience in the marketing sphere. She is going to give you practical advice on how to craft a specialized social media strategy that is applicable to your industry.
Shawn has worked in Marketing and Graphic design for the last 14 years, and is going to give you great perspective on how to make sure your posts stand out among the 100’s of social media posts your clients scroll over each day.
We will be combining a classic lecture style with a workshop/group discussion style, so that you have time to ask questions and get hands-on with the information.

Reserve Your Seat

Our Early Bird Special gives you R300 off on your course fees! Book 2 weeks before the course to take advantage of this special offer.

Full payment reserves your seat. Only 12 spaces available.

* Cancellations: 50% of fees will be paid back for cancellations done more than 2 weeks before the course. No refund is available for cancellations done less than 2 weeks before the course.

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